Blog SEO

As the head of a business, you know it is important for your current and potential customers to be able to find you when they run an internet search. You also have heard of connecting the content on your website through link building; however, you’re not sure where to start. The...

As a content developer myself, I admit I may have somewhat of a conflict of interest in preaching about the importance of creating quality web content in your SEO strategy, but at least I’m not alone in my conviction. A newly released Google search rankings study from SearchMetrics...

Three years ago Google announced authorship to eliminate spam and duplicate content, and offer high quality content created by a niche and industry authority in search results. It seemed the search giant intended for people populating web properties with content to play a pivotal...

In recent years, the biggest change to the search landscape happened when Google chose to withhold keyword data from webmasters. At SEOBook, Aaron noticed and wrote about the change, as evermore keyword data disappeared.The motivation to withold this data, according to Google,...

SEO is an ever-evolving art, as search engines are constantly changing things up in an effort to improve the searcher experience. In our first installment of this series, industry thought leaders discussed where SEO is headed next year, in 2015. Today, they share their predictions...

It's rare that Google reveals any of its actual ranking factors, so it came as a big surprise when representativesannounced they would reward sites using HTTPS encryption with a boost in search results. HTTPS isn't like other ranking factors. Implementing it requires complexity,...

Idris Sami, 19, is a French-Moroccan entrepreneur who created a website called MesTextos that allows French-speakers to text for free. It’s a great thing for people who don’t use a cell phone or don’t want mobile data costs. Alternative messaging services are popular in Europe,...